Sprinkles

This year, summer’s sweeter than ever with Legacy West’s new sugar stop: Sprinkles. The cupcake bakery opens Wednesday, May 31 at 9 a.m.

Plano’s Sprinkles is the second DFW location and the fourth in Texas, following only the three major cities Dallas, Houston and Austin. This location boasts Sprinkles’ custom-made cupcake ATM in the prettiest shade of pink and an hour with founder Candace Nelson. From 12-1 p.m. on opening day, Candace will be signing copies of her Sprinkles baking recipe book (which may be purchased in-store), inviting everyone to live a sweeter life.

Sprinkles’ Plano location at Legacy West // photos Jennifer Shertzer

At Sprinkles, decisions don’t come easily, but there’s no rush. The Cupcake ATM holds up to 540 cupcakes at a time and is open 24 hours a day, ready to save any day, night or even hour when a cupcake craving makes its way. Customers can choose from cupcakes, ice cream, the Sprinkles sundae (that so perfectly unites the two), cookies and over 50 cupcake flavors that are as classic as red velvet or a little less common, like the lemon coconut.

Sprinkles’ famous cupcake ATM is open 24 hours a day

Conventional or not, Sprinkles is consistent in its ingredients and freshness – and that makes it the right place to take a chance and try a new flavor, like the pineapple upside down cupcake that’s coming to Sprinkles this week. The grand opening weekend of Sprinkles also offers a special Legacy West cupcake made of chocolate cake with caramel frosting and a custom sugar decoration. Though there aren’t custom-made flavors, there are enticing seasonal, off-the-menu flavors to ask about, says Ellen Huggins, events manager at Sprinkles.

A junior baker is instructed on how to decorate his own Sprinkles cupcake

Ellen is based in the Los Angeles bakery, but stopped by to participate in Sprinkles’ Plano opening. “I’ve worked at Sprinkles eight years. I’m a lifer,” she says, smiling. She’s never been the dessert type, but Sprinkles has helped ease her in.

One of Sprinkles’ specialties is that the cupcakes are hand frosted and “add a personal touch,” according to Ellen. Each pastry chef is identifying with what he or she is baking, and is creating it as its own.

The new Sprinkles location at Legacy West

It’s a sweet start to summer – see for yourself at Sprinkles.

Sprinkles Cupcakes >

Additional photos of Sprinkles’ Plano location:

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