Who says the shopping experience for new eyewear has to feel so … clinical?
Warby Parker Legacy West, which opens on Saturday, July 22 will offer an unmatched frame-shopping experience, set against a retro-library backdrop and guided by 1960s-inspired, sleekly dressed team members. Plano makes Warby Parker’s third Dallas/Fort Worth location and its fifth Texas store.
Inside the Legacy West location you will find terrazzo-tiled flooring, marble-topped tables and colorful book displays which carry a selection of books sourced from some of Warby’s favorite independent publishers as well as the store’s own “50 Ways to Lose Your Glasses.” The interior keeps a local and original bend with artwork by Austin-based artist, designer and writer Bryan Keplesky. His featured pieces at this location focus on regional flora and fauna and other aspects of Texas.
The brand is known for their fashionable yet affordable eyewear options, with eyeglasses starting at $95. “We founded the company as an alternative, and the goal has always been to transform the eyewear industry and make it easier and more affordable than ever to shop for glasses while also showing that for-profit companies can do good in the world. For every pair of glasses sold, a pair is distributed to someone in need,” said Neil Blumenthal, co-founder and co-CEO of Warby Parker.
Be sure to check out the store’s Texas-exclusive pair of sunglasses, the Downing in Whiskey Tortoise with Flash Mirrored Pacific Blue lenses. The full collection of eyeglasses and sunglasses will be on display, ready for your shopping needs —including the latest summer releases. And get your selfie game ready for the store’s location-specific Snapchat filter during opening weekend.
Warby Parker opens to the public at 11:00 a.m. on July 22.
Regular store hours are 11:00 a.m.–7:00 p.m. Monday through Saturday, and 12:00 p.m.–6:00 p.m. on Sunday.