Plano-based Mooyah Burgers, Fries and Shakes president steps down

Photo courtesy of MOOYAH.
Former president Doug Willmarth is joining Utah-based Beans & Brews Coffeehouse as CEO, Restaurant Business Online reports. 

MOOYAH Burgers, Fries and Shakes, a Plano-based fast-casual chain, was born in 2007.

For the last three years, Doug Willmarth has lead the company as president following executive positions at Mongolian Concepts, Wingstop and Pizza Hut.

“After 3 incredible years, it’s time for me to step aside and let the MOOYAH Burgers Fries and Shakes team take the wheel on the ROAD TO AWESOME,” Willmarth said in a LinkedIn post last week. “Working with such a talented team and passionate franchisees has been a privilege. I’m deeply grateful for the opportunity to lead a brand committed to quality, people, and being the best. To my colleagues, franchisees, and partners – thank you for your support, dedication, and the impact you’ve made on my journey. I have learned so much from our time together. I look forward to staying connected and cheering on MOOYAH’s continued success. ONWARD to AWESOME!!”

Willmarth is joining Utah-based Beans & Brews Coffeehouse as CEO, Restaurant Business Online reports.

In an interview with D last year, Willmarth discussed leaving his mark on MOOYAH while serving as president during COVID and growing the restaurant annually.

MOOYAH has not yet announced who will replace Willmarth as president.

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