Let’s face it, we all wear yoga pants even when doing the most non yoga-y things, like grocery shopping or running carpool duty. So we might as well look cute while we do it. That’s where Fabletics comes in.
The activewear brand co-founded by actress/celebrity Kate Hudson in 2013 has a new location now open at Legacy West. Known for on-trend patterns and details that easily transition to streetwear, the brand also has a cult following for quality materials and designs that withstand tougher workouts than your typical down dog.
The Legacy West location aims to provide a stellar customer shopping experience with mobile points of sale, free shipping for out-of-stock items, in-store fitting appointments, the option to buy online and pick-up in store (BOPUS), as well as a virtual shopping cart that enables customers to complete their shopping online after their in-store visit.
If you’re already a Fabletics shopper, you most likely know about the Flexible VIP Membership program. Shoppers can take advantage of this program in-store, as well as online. The membership benefits include access to exclusive collections, up to 50% off every purchase and extra goodies like free workout videos and exclusive online content.
Grand Opening Celebration
Fabletics will celebrate its official grand opening the weekend of May 12-14 with a DJ, small bites, refreshments, an acroyoga demonstration and a photo booth. Fabletics will also offer customers 20% off everything in the store the entire weekend. Plus, the first 50 customers each day will get a FREE pair of the best-selling black Salar Capris with any purchase of $49 or more.
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